Bernie & Phyl’s Furniture is a privately owned furniture retailer based in Norton, Massachusetts. Started by the Rubin family in 1983 the family run business has grown from a small storefront into one of the most successful furniture retailers in New England with eight stores. Bernie & Phyl’s has been listed as one of the “Top 100 U.S. Furniture Stores” by Furniture/Today for each year since 2000.
Web Solutions NYC was able to implement site customizations that improved customer service and better organized their robust product catalog. Along with security updates, code clean-up and performance optimizations, the user experience was high priority. Now with a beautiful site experience, customers can envision Bernie & Phyls products in their own home for easier buying decisions.
With a wide array of products that can be customized and tailored, a robust and navigable site was needed to convert more buyers than they were on their previous site. Because of our reputation in working with reputable B2C brands, Bernie & Phyls chose Web Solutions NYC to take over their site redesign, implementation and services needs.