Magento for Automotive

A terrific buying experience for high-value customers.

The automotive industry is multifaceted with dealerships, service centers, suppliers all needing to manage online operations, sell both physical goods and services, and stay competitive customer service-wise.

Customers expect to be able to shop from a physical dealership or parts store online first, and car buying is more likely to start with a Google query than a call to a salesperson in this rapidly shifting industry.


Why Magento for Automotive?

Magento has features to help sell big-ticket items like autos, motorcycles and parts thanks to features like:

  • Responsive design across laptops, tablets and mobile

  • Templates focused on increasing conversion for the automotive industry while matching your brand style.

  • Advanced customer segmentation and targeting.

  • Add new selling channels, lines, brands, products, and geographic areas faster and more cost-effectively.

  • Configurable products for color, features and customizable parameters.

Trust is important when looking to buy an item with a pricetag this high. Customers can manage many of their own services on their account, eliminating the leg work for your customer service team with features like:

  • Contact Us form.

  • Order History with Status Updates.

  • Order Tracking from Account.

  • Forgot Password Email from front-end and administration panel.

  • Order and Account Update Emails.

  • Customizable order update emails.

  • Create and Edit Orders from the Admin Panel.

The Magento 2 Upgrade Process

The four components of a Magento 1 to Magento 2 migration process, or migration from another system are:

  • Theme Migration (or re-build if migrating from third-party)
  • Extension Migration 
  • Customizations Migration
  • Data Migration
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