Magento for Consumer Packaged Goods Suppliers
According to Boston Consulting Group, the Consumer Packaged Goods Industry reached $670 billion in 2016, and the trend is continuing to grow. The necessity of consumer packaged goods brands to be able to successfully vend to retailers is crucial to the continued success of the business. CPG brands thrive on having numerous product lines and selling to various retail aggregators like Sephora, Target, Walmart and more. Enabling B2B CPG buyers to easily bulk order will help your brand gain competitive advantage.
Why Magento for Consumer Packaged Goods?
CPG brands are not often household names themselves, even if individual products are. Your eCommerce site should perpetuate product line sales to vendors is an easily navigatible way.
Optimized marketing reports that include Products in Cart, Abandoned Carts, Search Terms, and Newsletter transmission problems.
Product reports include product Views, Ordered, Downloaded, Bestsellers, and Low Stock.
Supports native cross-sell, up-sell, and related products functions.
Customers can create and manage multiple gift registries and wish lists from their account.
Shipping methods, including Flat Rate, Free Shipping, Table Rates, shipping to multiple addresses, and real-time online rates.